Sales Engineering is one of the few jobs involving sales and engineering practices to reach potential customers. It exists in the enterprise B2B (business-to-business) sales pipeline and involves a multi-step…
The discovery call is the first call with a potential customer to move forward in the sales process. It is an opportunity to identify why the customer needs your product…
Sales Engineers present product demos all the time in conference rooms, trade shows, over online meetings, webinars and so on. It is one of the early activity in enterprise sales…
Bob Hooey, an author and global speaker once said “If You Are Not Taking Care Of Your Customer, Your Competitor Will.” Nowadays, almost every deal goes through a competitive bake-off…
Data is cool. There’s no doubt about it: data can tell you more than just what’s happening right now – it can also help you forecast better results, get better…
