Tag: POC Scope

5 reasons why POCs fail

A successful proof of concept (POC) is essential to close a B2B sales deal. It is also a great opportunity for the buyer to evaluate the product before buying. The…

April 23rd, 2021

Key Performance Indicators for Sales Engineering Teams

The Key Performance Indicators or KPIs are a series of quantifiable measures used to evaluate the performance of a company or an organization. Several organizations use KPIs at various levels…

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How to write an effective Statement of Work for POC

A statement of work is a document, which specifies the key aspects of a product or service, is crucial to every POC to ensure that teams complete their task on…

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10 customer discovery questions for Sales Engineers before showing a product demo

Sales Engineers present product demos all the time in conference rooms, trade shows, over online meetings, webinars and so on. It is one of the early activity in enterprise sales…