November 2020

Thanksgiving 2020: Thank you notes

I can’t believe it’s been already a year since I wrote my first thanksgiving thank you notes. Thanksgiving is a special holiday – It’s a day off from work, delicious food, friends and family (no holiday party this year). Fun apart, Thanksgiving provides an opportunity to pause and reflect back on our achievements and acknowledge..

November 26th, 2020

Proof of Concept (POC) vs Proof of Value (POV)

POC (Proof of Concept) or Proof of Value (POV) is often a last step in the pre sales process. It is the last step for sales engineering. Once POC/POV is…


15 questions for sales teams before offering a POC

Opportunity of engaging in a Proof of Concepts (POC) with customers is tempting. POCs often mean that deals are progressing in the sales pipeline. However, it can backfire as a…