Presales and sales engineering professionals have reigned in managing a proof of concept (POCs) and product demos. The SEs can be grouped into two categories: Specialist SEs– Specialist SEs possess deeper knowledge about a specific product from the organization. They are less in number when compared to generalist SEs with higher salaries. Generalist SEs– Generalist..
Technology companies are constantly growing, and they are regularly reviewing the steps within the sales funnel to see what the fields will yield the most growth. The board of directors…
It’s important to remember that a demo is not simply demonstrating software. Its main purpose is to help the prospect understand how they could use the software to solve their…
The science of sales enablement for sales engineers lies in the formula: planning, preparing and engaging. Now it’s time to classify the steps. The main element that makes sales planning…
