Insights

Time and task management

Optimizing Time and Task with POC management platform

Time and task management are wired to everything we do in our professional lives. Sales engineers are skilled in utilizing advanced tools that maximize their efficiency, productivity, and performance to…

October 14th, 2021
sales engineers demo

10 customer discovery questions for Sales Engineers before showing a product demo

Sales Engineers present product demos all the time in conference rooms, trade shows, over online meetings, webinars and so on. It is one of the early activity in enterprise sales…

Channel Strategy in Sales

Channel Strategy in Presales

Implementing a channel sales strategy requires research and planning. To adopt more channels, Sales Leaders and the sales team evaluate. They do so by signing up with which partner and…

September 28th, 2021

Objection handling during the pre-sales meeting

Objection handling during the pre-sales meeting We all have come across objections during the pre-sales meeting with the customers. Objections are not necessarily bad, in fact, they enable the conversation…

October 28th, 2021
10 skills of Sales Engineers

10 Essential Skills of Sales Engineer – Part 1 of 2

Sales engineers (SEs) bridge the gap between sales and product development by having valuable product-related conversations with their customers. This helps them show the real value of the product and…

June 1st, 2021

How to create a ROI during a technical evaluation

Return on investment (ROI) is a key metric for every enterprise which helps them evaluate different products and pick the right one. The buyers of your product have to justify…

November 12th, 2021
blog-image

10 Essential Skills of Sales Engineer – Part 2 of 2

This is our second blog on the 10 essential skills of a sales engineer. The first blog talked about the significance of a sales engineer and how they act as…

June 9th, 2021

How to nail your product demo

In presales, SEs spend a lot of time and effort in preparing and perfecting the demo. The demo makes a prospect to get excited and can be unique catering to…

November 23rd, 2021

Why POC management is crucial for technical wins in enterprise sales

Technical win is the key deliverable in enterprise presales process. It is a challenging game, where sales engineering teams try to deliver more than what the customer asks for in…

October 7th, 2021

How to win against competitors in enterprise sales deal

Bob Hooey, an author and global speaker once said “If You Are Not Taking Care Of Your Customer, Your Competitor Will.” Nowadays, almost every deal goes through a competitive bake-off…

December 7th, 2021