A successful sales engineer

What is a Sales Engineer and What they do

Sales Engineering is one of the few jobs involving sales and engineering practices to reach potential customers. It exists in the enterprise B2B (business-to-business) sales pipeline and involves a multi-step…

Prism of Presales

The presales process is the most critical part of selling an enterprise product. The presales prism separates the various steps and demonstrates why certain activities are necessary during each step.…

January 6th, 2022

Success plays key part in making Salesforce “the source of truth” for presales

Salesforce is considered as a “source of truth” for all sales related data in CRM. To maintain the spirit of “source of truth”, Success supported 2-way sync since beginning for…

April 23rd, 2021

A data driven guide to Sales Engineering

Data is cool. There’s no doubt about it: data can tell you more than just what’s happening right now – it can also help you forecast better results, get better…

January 7th, 2022
A woman with headphones using a laptop

7 Important Tips for your next Sales Discovery Call

The discovery call is the first call with a potential customer to move forward in the sales process. It is an opportunity to identify why the customer needs your product…

February 9th, 2021

Presales Journey To The New Normal: How We Are Getting There

In the beginning of this century, we did not have the word “pandemic”, “lockdown” or “quarantine.” In fact, last year, we hoped that it would be temporary. Today, we are…

January 25th, 2022

7 Product Demo Tips for Sales Engineers

Demo presentations are the window of opportunity to showcase the solutions your product offers for solving business problems. Let’s look into some tips to pull off a great demo. 1.…

How Sales Engineers can structure their Pre Sales “demo”

It’s important to remember that a demo is not simply demonstrating software. Its main purpose is to help the prospect understand how they could use the software to solve their…

February 10th, 2022

5 Traits of Successful Sales Engineering Leaders

A Sales Engineering (SE) leader plays a pivotal role in the success of a presales team. Sales Engineers rely on their leaders to perform crucial sales engineering duties. They can…

January 15th, 2021

Improve Your Sales Visibility At The Start Of 2022

The science of sales enablement for sales engineers lies in the formula: planning, preparing and engaging. Now it’s time to classify the steps. The main element that makes sales planning…

February 10th, 2022