When demos are considered as one of the best ways to sell your product, they can also be a source of stress. There are certain things to make sure the…
If you’re in sales, you’ve probably heard of sales enablement. The term and process are growing in the industry, and for good reason. Sales enablement has a strong success rate…
In the world of sales, product demos are the not-so-secret weapon in your sales arsenal. These demonstrations are the linchpin in the intricate dance of turning leads into customers. Think…
This is our second blog on the 10 essential skills of a sales engineer. The first blog talked about the significance of a sales engineer and how they act as…
Sales Engineering is one of the few jobs involving sales and engineering practices to reach potential customers. It exists in the enterprise B2B (business-to-business) sales pipeline and involves a multi-step…
The discovery call is the first call with a potential customer to move forward in the sales process. It is an opportunity to identify why the customer needs your product…
Demo presentations are the window of opportunity to showcase the solutions your product offers for solving business problems. Let’s look into some tips to pull off a great demo. 1.…
Discover your audiences’ pain points A successful product is always made to solve pain points in the targeted customer, no matter how big or small. This can help when advertising…
In presales, SEs spend a lot of time and effort in preparing and perfecting the demo. The demo makes a prospect to get excited and can be unique catering to…
SEs usually puts in a lot of effort in rehearsing the demo, edit and re-edit until satisfied. But when it comes to discovery calls/meetings, many plan to speak off the…